[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.27.7″ _module_preset=”default” background_color=”gcid-a674551e-c023-4666-82b8-b7448e713885″ background_image=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/08\/Liberto-BG1-italy.png” locked=”off” collapsed=”on” global_colors_info=”{%22gcid-a674551e-c023-4666-82b8-b7448e713885%22:%91%22background_color%22%93}”][et_pb_row _builder_version=”4.25.0″ _module_preset=”default” max_width=”none” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_4,1_4″ _builder_version=”4.25.0″ _module_preset=”default” max_width=”none” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Financial journalism shaped by curiosity, clarity and experience.” _builder_version=”4.27.7″ _module_preset=”_initial” title_font=”Playfair Display||||||||” title_text_color=”#f5f2ec” title_font_size=”6vw” title_letter_spacing=”-0.05em” custom_margin=”||10px||false|false” title_font_size_tablet=”8vw” title_font_size_phone=”8vw” title_font_size_last_edited=”off|desktop” global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/DL-WEB2b.jpg” title_text=”DL-WEB2b” align_last_edited=”off|tablet” _builder_version=”4.27.5″ _module_preset=”default” max_width=”225px” module_alignment=”right” filter_saturate=”0%” module_alignment_tablet=”left” module_alignment_phone=”left” module_alignment_last_edited=”on|phone” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About Intro” _builder_version=”4.27.7″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”52px||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ _module_preset=”default” width=”90%” max_width=”940px” custom_padding=”|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”I\u2019m Daniel Liberto, a financial journalist and content specialist with over 15 years of experience writing and editing for some of the world\u2019s most respected brands and media outlets.” _builder_version=”4.27.7″ _module_preset=”_initial” title_level=”h2″ title_font=”Playfair Display|400|||||||” title_text_align=”center” title_text_color=”#000000″ title_font_size=”34px” title_letter_spacing=”-0.04em” title_line_height=”1.35em” custom_margin=”||14px||false|false” title_font_size_tablet=”28px” title_font_size_phone=”23px” global_colors_info=”{}”][\/et_pb_heading][et_pb_divider color=”#D4B896″ divider_weight=”1px” _builder_version=”4.27.7″ _module_preset=”default” width=”55px” module_alignment=”center” custom_margin=”12px||18px||false|false” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Expertise” _builder_version=”4.27.7″ _module_preset=”default” background_color=”#f5f2ec” custom_padding=”10px||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ make_equal=”on” _builder_version=”4.27.7″ _module_preset=”default” width=”90%” max_width=”1180px” custom_padding=”|||||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Deep expertise” image=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/003-data.png” image_icon_width=”60px” _builder_version=”4.27.7″ _module_preset=”_initial” header_font=”Playfair Display|600|||||||” header_text_align=”center” header_font_size=”24px” body_font=”Inter|300|||||||” body_text_align=”center” body_font_size=”15px” body_line_height=”1.4em” custom_padding=”18px|24px|18px|24px|true|true” global_colors_info=”{}”]<\/p>\n
Specialising in finance, investing and professional services, with a strong understanding of complex topics and regulation.<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Editorial standards” image=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/002-copywriting.png” image_icon_width=”60px” _builder_version=”4.27.7″ _module_preset=”_initial” header_font=”Playfair Display|600|||||||” header_text_align=”center” header_font_size=”24px” body_font=”Inter|300|||||||” body_text_align=”center” body_font_size=”15px” body_line_height=”1.4em” custom_padding=”18px|24px|18px|24px|true|true” global_colors_info=”{}”]<\/p>\n
A background in journalism means I never compromise on accuracy, fact-checking or the quality of the written word.<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Audience focus” image=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/004-interview.png” image_icon_width=”60px” _builder_version=”4.27.7″ _module_preset=”_initial” header_font=”Playfair Display|600|||||||” header_text_align=”center” header_font_size=”24px” body_font=”Inter|300|||||||” body_text_align=”center” body_font_size=”15px” body_line_height=”1.4em” custom_padding=”18px|24px|18px|24px|true|true” global_colors_info=”{}”]<\/p>\n
I write and edit with the reader in mind\u2014making complex information clear, relevant and engaging.<\/p>\n
[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.27.7″ _module_preset=”default”][et_pb_row _builder_version=”4.27.7″ _module_preset=”default” column_structure=”1_2,1_2″ theme_builder_area=”post_content”][et_pb_column _builder_version=”4.27.7″ _module_preset=”default” type=”1_2″ theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
I started my career in London, working for several Financial Times Group publications before going freelance in 2016. While my roots are in UK financial journalism, I\u2019ve written extensively for American audiences, so I\u2019m just as comfortable with 401(k)s and IRAs as I am with ISAs and SIPPs.<\/p>\n
How did I end up in this profession?<\/strong> The finance side came by chance after I won a bursary from the Financial Times. However, looking back, perhaps it wasn’t such a coincidence after all. My mum taught me a lot about managing money when I was growing up, and watching her and others struggle to make ends meet gave me [\/et_pb_text][\/et_pb_column][et_pb_column _builder_version=”4.27.7″ _module_preset=”default” type=”1_2″ theme_builder_area=”post_content”][et_pb_image src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/Dliberto.jpg” _builder_version=”4.27.7″ _module_preset=”default” theme_builder_area=”post_content” title_text=”Dliberto” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Trusted Logos” _builder_version=”4.27.7″ _module_preset=”default” background_color=”#f5f2ec” custom_padding=”42px||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ _module_preset=”default” width=”90%” max_width=”1000px” custom_padding=”|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Trusted by leading brands and publications” _builder_version=”4.27.7″ _module_preset=”_initial” title_level=”h2″ title_font=”Playfair Display|600|||||||” title_text_align=”center” title_text_color=”#1c2b3a” title_font_size=”31px” title_letter_spacing=”-0.04em” title_line_height=”1.2em” custom_margin=”||18px||false|false” title_font_size_tablet=”26px” title_font_size_phone=”22px” global_colors_info=”{}”][\/et_pb_heading][et_pb_divider divider_weight=”3px” _builder_version=”4.27.7″ _module_preset=”default” width=”15%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.7″ _module_preset=”default” background_color=”#f5f2ec” custom_padding=”1px||70px|||” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ custom_padding_last_edited=”on|desktop” _builder_version=”4.27.5″ _module_preset=”default” 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src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/NJ.png” title_text=”NJ” align=”center” _builder_version=”4.27.5″ _module_preset=”default” width=”35%” custom_margin=”-10px||||false|false” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/MMI-1.png” title_text=”MMI” _builder_version=”4.27.5″ _module_preset=”default” width=”65%” custom_margin=”-10px||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/timestamped.png” title_text=”timestamped” align=”center” _builder_version=”4.27.5″ _module_preset=”default” width=”88%” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Testimonials” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#1c2b3a” custom_padding=”||0px|||” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.24.3″ _module_preset=”default” width=”100%” max_width=”800px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/danielliberto.com\/wp-content\/uploads\/2026\/06\/liberto-quote.png” title_text=”liberto-quote” align=”center” _builder_version=”4.27.5″ _module_preset=”default” width=”9%” global_colors_info=”{}”][\/et_pb_image][et_pb_slider show_arrows=”off” arrows_custom_color=”#6b8baa” dot_nav_custom_color=”#FFFFFF” _builder_version=”4.27.7″ _module_preset=”default” header_font=”Playfair Display|500|||||||” header_text_color=”#FFFFFF” header_font_size=”30px” header_line_height=”1.2em” body_font=”Josefin Sans|500|||||||” body_text_color=”#666666″ body_line_height=”1.8em” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#2f5d58″ button_border_width=”0px” button_border_radius=”0px” button_letter_spacing=”1px” button_font=”Encode Sans Condensed|700|||||||” button_icon=”$||divi||400″ button_custom_padding=”18px|40px|18px|40px|true|true” custom_padding=”0px|0px|80px|0px|false|true” auto=”on” header_font_size_tablet=”24px” header_font_size_phone=”18px” header_font_size_last_edited=”on|phone” body_font_size_tablet=”16px” body_font_size_phone=”14px” body_font_size_last_edited=”on|desktop” header_text_shadow_style=”preset4″ header_text_shadow_vertical_length=”0em” header_text_shadow_color=”RGBA(255,255,255,0)” text_shadow_style=”preset3″ text_shadow_color=”RGBA(255,255,255,0)” global_colors_info=”{%22gcid-c7d8f091-13fc-48ff-a161-01fd58ed72d5%22:%91%22arrows_custom_color%22%93}”][et_pb_slide heading=”Daniel is a meticulous researcher and writer who consistently delivers clear, accurate and engaging content.” dot_nav_custom_color=”#6b8baa” _builder_version=”4.27.7″ _module_preset=”default” header_level=”h3″ body_font=”Inter|500|||||||” body_text_color=”#d4cbb8″ body_font_size=”14px” background_color=”RGBA(255,255,255,0)” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]<\/p>\n [\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Footer” _builder_version=”4.27.7″ _module_preset=”default” background_color=”#1c2b3a” custom_padding=”0px||22px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ _module_preset=”default” width=”90%” max_width=”1280px” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#FFFFFF” _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.7″ _module_preset=”default” width=”90%” max_width=”1280px” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” text_font=”Inter|300|||||||” text_text_color=”#FFFFFF” text_font_size=”13px” text_line_height=”1.5em” custom_margin=”||||false|false” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n \u00a9 2025 Daniel Liberto<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” text_font=”Inter|300|||||||” text_text_color=”#FFFFFF” text_font_size=”13px” text_line_height=”1.5em” text_orientation=”right” custom_margin=”||||false|false” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n info@danielliberto.com<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Specialising in finance, investing and professional services, with a strong understanding of complex topics and regulation.A background in journalism means I never compromise on accuracy, fact-checking or the quality of the written word.I write and edit with the reader in mind\u2014making complex information clear, relevant and engaging.I started my career in London, working for several Financial Times Group publications before going freelance in 2016. While my roots are in UK financial journalism, I\u2019ve written extensively for American audiences, so I\u2019m just as comfortable with 401(k)s and IRAs as I am with ISAs and SIPPs. How did I end up in this profession? I always had a love for writing, a curious personality, a disdainfor jargon and a strong desire to find the truth and share it with people, so journalism felt a natural fit. The finance side came by chance after I won a bursary from the Financial Times. However, looking back, perhaps it wasn’t such a coincidence after all. My mum taught me a lot about managing money when I was growing up, and watching her and others struggle to make ends meet gave mean early appreciation of how important financial knowledge can be. I also don’t like keeping […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-987514813","page","type-page","status-publish","hentry"],"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"_links":{"self":[{"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/pages\/987514813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/danielliberto.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=987514813"}],"version-history":[{"count":22,"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/pages\/987514813\/revisions"}],"predecessor-version":[{"id":987514952,"href":"https:\/\/danielliberto.com\/index.php?rest_route=\/wp\/v2\/pages\/987514813\/revisions\/987514952"}],"wp:attachment":[{"href":"https:\/\/danielliberto.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=987514813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
I always had a love for writing, a curious personality, a disdain
for jargon and a strong desire to find the truth and share it with people, so journalism felt a natural fit.<\/p>\n
an early appreciation of how important financial knowledge can be. I also don’t like keeping useful information to myself. Whenever I discover a great way to save or make money, I want to share it. I love the idea that something I’ve written might make someone’s life a little easier or help them make a better financial decision. That’s what keeps me motivated to
do my best \u2014 and, ultimately, what makes me enjoy my job.<\/p>\n